In-store WeChat cross-border payment and 3 examples

Tingyi Chen New WeChat features, WeChat guides & tips, WeChat news

Chinese tourists spend a lot of money when they travel. According to WSJ, Chinese tourists spent more than $229 billion in 2015, a 53% increase from the previous year.  Many shopping malls and tourist centers hire Chinese speaking staff. But when it comes to payment, most of places still haven’t caught up with the more popular mobile payment method in China. Today …

Tencent new rules forbid H5 games and interactive campaigns on WeChat

Thomas Graziani New WeChat features, WeChat news

Early this week, WeChat team made an eye-catching move. They rolled out a stringent new set of rules to evaluate any shared content on WeChat, especially regulating links taking users outside of Tencent servers (self-hosted H5). Breaking those rules could result in punishments ranging from an IP block on the illicit content to a permanent ban of your account. As …

5 WeChat accounts using Artificial Intelligence

Thomas Graziani WeChat news

Artificial Intelligence (A.I) is the big buzz these days. But how does it impact WeChat? It turns out plenty of WeChat accounts are usually using A.I and doing a lot with it. Here are 5 great examples. Voice recognition (Chumen wenwen) Founded by former superstar Google engineers, Chumen Wenwen might be the best example of successful use of A.I within …

Data: where does WeChat traffic REALLY come from?

Tingyi Chen New WeChat features, WeChat guides & tips, WeChat news

On Feb 24th, WeChat made an upgrade to its analytics backend.  The newly available information includes: Source of traffic (where does the reading come from): Official Account push messages, account posting history page, WeChat Moments, Directly shared by a friend, and Other source. Transparency about the number of reads and the number of unique users Number of users who shared the article (used …

3 best platforms for WeChat Membership card

Tingyi Chen New WeChat features, WeChat guides & tips, WeChat news

We analyzed 3 platforms enabling you to set up a membership program on WeChat: User can have their own membership profile, keep track of order history Incentivize your customers to repurchase with membership points Expand customer base through referral programs. For example, three-layers revenue sharing systems so that users who make referrals get to share part of the revenue Enable to track users data …

How to buy a WeChat account with millions of followers?

Tingyi Chen WeChat guides & tips, WeChat news

You can invest hundreds of thousands to build a good WeChat platform and acquire followers through advertising and long term content marketing. Or You can take the shortcut: acquire an existing WeChat account with millions of followers.   Discover a multi million dollars market that most people have never heard of.   How do you value a WeChat account? There isn’t any …

WeChat releases self-service Moments Ads platform

Thomas Graziani New WeChat features, WeChat news

WeChat released just last week a new platform enabling to manage moment ads via a self-service platform. The features Accounts with “Moments ads” enabled can now be invited to a self-service platform enabling them to send targeted Moment ads by themselves Users will also be able to automatically “top-up” their account without having to reach out to Tencent ads sales …