Shipping to China for Cross-Border E-Commerce: a Simple Guide

Thomas Graziani New WeChat features

Frequent readers of our posts may have already learned how to set up your e-commerce presence in China and generate traffic to their WeChat store. We’ll now deep-dive into a common problem of vendors selling to China: logistics and shipping to China. Can my product be shipped to China? The first question you might have is: is it legal to ship …

How to use Tmall and JD.com to enter China? A simple guide

Thomas Graziani New WeChat features

Overview of the e-commerce market in China It is impossible to talk about e-commerce in China without mentioning the 10-pounds Gorillas:  Alibaba group founded by the iconic entrepreneur Jack Ma, and its close competitor JD.com. Alibaba is a group including many companies: Alibaba.com, the largest B2B e-commerce platform in the world Taobao.com, China’s largest C2C platform Alipay is China’s largest …

50% of WeChat Accounts are losing followers and 3 other news

Tingyi Chen New WeChat features

WeChat Official Account Reading rate/followers growth rate are dropping According to a New Rank survey of 131 Official Account operators, there is a clear decrease in reading rates and growth rates on WeChat in 2017. As shown in the graph below, 39% of the accounts are experiencing a decrease in their article reading rate; while only 28% are seeing an …

Is Baidu about to exit BAT? The rise of JD.COM

Thomas Graziani New WeChat features

Is this the end of BAT? BAT – Baidu Alibaba Tencent – has been the acronym for the 3 most successful Internet companies in China over the last decade. But this acronym might well change to JAT, as JD.com is catching up with Baidu. JD.com on the rise JD.com market capitalization has been steadily rising over the last few months. …

China Mobile Payment Report 2017

Tingyi Chen New WeChat features

iResearch released a report about the Chinese mobile payment market this month. Highlights: Alipay and TenPay(WeChat Payment) together make up for 92% of the mobile payment market Alipay makes up for the majority (61.5%) of business-related transactions Mobile payment transaction increased 381% to RMB58.8 trillion in 2016 and are expected to grow at a 68% growth rate in the next 2 …

How WeChat can make you a better Facebook marketer

Thomas Graziani New WeChat features

WeChat marketing is essential for any brand that operates in China. But marketing on Facebook Messenger is just starting to become a hot topic. More and more marketers are seeing Messenger as a better communication channel than email marketing. Some marketers reports impressive results with Messenger marketing: open rates above 90% and click through rates above 50%. If you are targeting users outside …

WeChat Official Account: a simple guide

Thomas Graziani New WeChat features

WeChat Official Account are drawing a lot of interest these days, as WeChat has risen to dominate the Chinese social media space (Chinese users spend ⅓ of their smartphone time on WeChat). Apply for a WeChat Official Account We will address the follow questions: What is WeChat Official Account Click here How do users find your WeChat Official Account Click ...

How Alipay is betting on India’s mobile payments

Thomas Graziani New WeChat features

Earlier this year, Alibaba bought a 40% stake in PayTM, the largest mobile payment processor in India. What’s Alibaba’s strategy? Why is India such a good “next step” for Alipay today? That’s what we’ll deep dive today. When India got rid of cash On the 8th of November, India’s prime minister Narendra Modi addressed the nation and announced a revolutionary measure: …

WeChat blocks a viral Mini Program, Apple starts to reinforce 30% “Apple tax”, and a viral Mother’s Day campaign

Tingyi Chen New WeChat features

Mini Program updates in May Tencent may be slow to update any WeChat features, but they are definitely pushing the evolution of Mini Program. Here is a list of new Mini Program features released in May Brands can now display different content depending on specific WeChat group ID or group name where their Mini Program is shared. Mini Program “near …