If anything, the main change about WeChat lately has been its accelerating pace: more companies are using it, more people are sharing, and each user is involved in a rising quantity of groups. In such a context, trends fade away quickly, and companies much be quick in order to leverage them. Here are 5 social trends that companies managed to leverage …
Weidian released amazing data about WeChat e-commerce in China
Weidian is the biggest WeChat e-commerce platform in China. Since it’s release on the 1st of January 2014, it grew to more than 29M shops spead accross the globe (in slightly more than a year, as of the 31st of March 2015). Here is data they just released about their amazing growth.
WeChat payment available oversea, starting with UNICEF
WeChat just released the first oversea Official Account with WeChat payment. And it’s a great one: UNICEF. Support children victim of the Nepal earthquake via WeChat The account was created in reaction to the Nepal earthquake, in order to provide emergency aid. In addition to enabling financial gift for Nepal, it enables donators to focus on giving specific life-enhancing supplies …
WeChat event platforms that we use, and two of them are free
Events are a good way to drive O2O interaction. Although WeChat does not offer solution for companies to publish their event and collect payment, a lot 3rd party event platforms do, and some even provide this service for free. We compared the 5 most popular WeChat event platforms in China that provide payment solution, and are all easily sharable on WeChat. …
WeChat users: how do they behave and how to attract them?
The above chart is the list of monthly active users of social networks in China. WeChat has 4 times more monthly active users than its closest (non-Tencent-owned) competitor, Weibo. Why is WeChat different from other social networks in China? 1. WeChat is relationship oriented Compared with Weibo and Twitter, which are “interest based networks”, WeChat connects you with the people who …
Start using WeChat connected objects within 5 minutes with just an iPhone
The launch of Apple Watch in April is renewing the interest for wearable devices and popular sport tracking apps. The good news? Now you can track your steps with WeChat! What does the service do? The service is offered by an official Tencent WeChat account called Weixin Yundong (微信运动). It counts the steps you walked in a day and automatically …
How can businesses process Alipay payments via WeChat?
With the tension between two Internet giant Alipay and Tencent heated over the Hongbao war on Chinese New Year, the two companies have entered into a “freeze-out” period in which you can no longer access Alipay owned websites like Taobao, Tmall and Xiami (popular music app) though WeChat. A lot of clients ask us if we can help them to process …
WeChat voice recognition on public accounts: how to do it.
The WeChat voice recognition account “Chumen wenwen” (出门问问)- “Go out and ask” is carrying a simple function: you can ask him any kind of questions an he will answer (what is the weather in Beijing, what supermarkets are there around Zhongguancun, etc…). This high-tech function is actually easy to develop. Indeed, few people know that WeChat certified service accounts come with …
WeChat posting time: when to send out your articles?
A lot of people got in touch with us over the last few weeks asking the same question: what is the best time to post on WeChat? This question is complex, and there is no one-size-fits-all answer. However, following popular demand, we put together a few insights and case studies in order to help you in choosing the right strategy …