iResearch released a report about the Chinese mobile payment market this month. Highlights: Alipay and TenPay(WeChat Payment) together make up for 92% of the mobile payment market Alipay makes up for the majority (61.5%) of business-related transactions Mobile payment transaction increased 381% to RMB58.8 trillion in 2016 and are expected to grow at a 68% growth rate in the next 2 …
The Fortune 500 list is relatively stable. Every time a new company makes it to the top 500, the media celebrates. But in the extremely competitive Chinese social media environment, making it to the top 500 could just be temporary glory. Newcomers could take your place anytime. Newranks tracks the performance of the 500 top-performing WeChat Official Accounts every month. …
Mini Program updates in May Tencent may be slow to update any WeChat features, but they are definitely pushing the evolution of Mini Program. Here is a list of new Mini Program features released in May Brands can now display different content depending on specific WeChat group ID or group name where their Mini Program is shared. Mini Program “near …
DT Caijing and Huabei, a personal line of credit product within Alipay app (450 million users), recently released the 2017 Chinese young consumers spending report. The report shows an increase of credit spending by the young Chinese consumers. This line of credit product was released in April 2015, and grew to over 100 million register user within 2 years. 37.4% …
A problem has been plaguing companies on WeChat for years: the inability to change WeChat Official Account from one business entity to another. If you wanted to sell your account, or somehow change legal entity, you would have to create a new WeChat Official Account and start follower acquisition from scratch. Businesses could face a huge risk, especially if they relied on third …
Last night, WeChat made two announcements: Due to Apple’s new regulation 3.1.1, iOS users can no longer use the “Tip Author feature” (which enable to give small sums of money to support a WeChat Official Account). Authors can still post personal QR code to collect payment from users 6 hours later, WeChat posted another article: same announcement, but the workaround …
Advertising on WeChat is a booming trend: the platform has a long history of protecting users and forbidding entry from advertisers, but it is now slowly opening up. This is a huge opportunity for marketers trying to advertise in China. Here are the ways you can get started with WeChat ads. What is WeChat Advertising? WeChat advertising is the Tencent program …
AI superstar Andrew Ng leaves Baidu On the 20th of March, Andrew Ng, the superstar A.I researcher (and co-founder of Coursera, where his course about machine learning gathers more than 30,000 extremely positive ratings) who was heading Baidu’s Artificial Intelligence unit in Silicon Valley left Baidu. If his departure message published on Medium suggests that “everything is for the best in …
The average open rate of WeChat Official Accounts is 5%. And if you are operating a subscription account, the window of opportunity for users to notice your article is only 1-2 seconds (the time the article title appears in preview in the chat page). After this short delay, your message will likely be buried under hundreds of other accounts’ update. You can …
